I am a Youtuber myself and have been a avid contributor to the video-sharing site for over two years now. However my success based on the popular norm's criterion for success is lacking. The SI unit for success on YouTube; how many hits you have. My highest viewed video has peeked out at just over four hundred views as of this week and the video was uploaded nearly two years ago. I began to wander to myself why other videos i suspect took considerably less time to make were receiving so much nurturing from the public eye. It occurred to me that most people, including myself, have little to no appreciation for what kind of work goes into a film.. The audience has a very shallow relationship with the project. It is more of an acquaintance scenario where the audience meets the film at a party and exchange a few laughs but usually is never heard from again unless they hit a spark and they agree to see each other again thus forming a deeper relationship. The human condition did not evade the realm of movie-goers. There are all kinds. Some go looking for a special connection and value the movie and appreciating the movie for what it is on a deeper level not so much how it looks on the judged big screen. Though most exploit the movie for what kind of laughs or entertainment they can take away from it in one night. This is the majority. Now YouTube videos have different rules in a different ballpark. Though they are mostly judged for their comedic value, there are other elements that must be in harmonious rhythm to produce a noteworthy work.
1) The video must be in High Definition or just of higher video quality
2) The audio must be without wind and of a higher quality mixing if it is not a violent accidental happening caught on tape
3) It must be short and very bottom line in any genre
4) Comedy garners a higher probability for success
5) The themes must attract young viewers with the thought in mind that they only have a few spare minutes
6) The pinnacle of the video in a comedy must follow a trending dynamic for successful comedy videos in which a small obstacle that is funny in it's own nature must be overcome with a certain silly catch phrase being the pinnacle of the situation.(Note it may even be better to base the setting and the characters around the catch phrase that wraps around the scenario.)
7) The characters must have a certain comedic and or attractive appeal to (what works out better) to be a targeted gender or age group.
These few points are what I have believed through my observation compilations to be the driving points and ingredients for fame on YouTube. Besides popular song's music videos and movie clips-the most watched videos of a private citizen's making within a comedic nature stay nearly true to some or all of the above points. Though my videos have none of the above components in them. LOL! I have a 360p quality Handy cam camera that looks rather blurry-especially in fast paced action. The audio leaves much to be desired and they are all very drawn out and without plot structure. The reason being my friends and I enjoy our own unappealing style that makes us laugh. Remember, most videos that became famous never had a billboard-It is solely due to viral introduction among friends. Impress the chi'din and y'all gonna have all da chi'din. If I had to give any advice to those with the aspirations of a limelight, then i implore you to invest in an HD camera, a short incoherent script, and a catchy line or two that kids can quote back and forth at school. Pay no attention to the limited adult audience that looks up 80s song lyric videos and news reports. I promise you that 10,000,000 30-year-olds across the US did not give success and fame to FRED.
I hope I offered a little bit of insight. This is my relative theory of Internet popularity via short films. I hope it benefits you in some way even if it was just a small piece of food for thought. Feel free to compare my YouTube videos with some of your favorite popular ones and give them the "Kel's video test"
and see if all the famous films you know and love pass. I'd love feedback! Sincerely Kel and his attempted insight
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